Rishang LED (Thailand) Officially Launches Operations
On December 21st, 2024, Mason Technology's wholly-owned subsidiary, Rishang LED (Thailand) Co., Ltd., grandly inaugurated its production base in Rayong Province, Thailand. This event marks a significant step in the significant advancement in the "going global" strategy by Yangtze River Industry Group and Mason Technology. The completion and operation of this overseas production base represent a critical step forward in the international strategy of Rishang, aligning with the national "One Belt, One Road" initiative and opening a new chapter in its international development. Nearly 50 representatives from Rishang's management, global customers, supply chain partnerships, and employee representatives of Rishang Thailand attended the opening ceremony.
Guests signing in for the opening ceremony
At 09:00 AM, following a traditional Thai dance performance, the opening ceremony for Rishang LED (Thailand) Co., Ltd. began. In his speech, General Manager Mr. Huang extended a warm welcome and sincere gratitude to all the guests present. He stated that since its establishment, Rishang has adhered to an international development gene, consistently implementing a dual-cycle market strategy both domestically and internationally, establishing subsidiaries in North America and Germany, with product sales covering nearly a hundred countries worldwide. Today, the completion of the Thailand production base is a pivotal moment in Rishang's history and a further qualitative leap in the company's international strategy! Riding the momentum to go global and serve the world, Rishang Thailand will fully leverage its localization and industrial chain location advantages, optimize the company's global customer supply chain layout, provide more comprehensive and thoughtful services to global customers, further enhance Rishang's global market share in application lighting, and demonstrate the firm commitment and determination of all Rishang employees to global customers.
General Manager Delivers Speech at the Opening Ceremony
During the preparation for the Rishang Thailand factory, Mr. Huang expressed gratitude for the unwavering support from Mason Group, Rishang's parent company. The headquarters guided Rishang team to actively integrate into the global division of labor, promote the driving the company's qualitative growth, and create new momentum by going global. Rishang will take the Thailand factory as an opportunity to efficiently integrate into the international market, exemplify the company's cultural ethos of "Refusing Mediocrity, Striving for Excellence, Marching Forward with Courage, and Never Give Up until Win." Adhering to a customer-centric and market-oriented approach, we are committed to continuously enhancing product R&D innovation, production quality, and global service levels. We strive to make our Thailand factory a benchmark and model in the industry, further solidifying and expanding Rishang's competitive edge in the global market.
Mr. Huang also thanked to the local Thai government, global customers, and supply chain partners for their invaluable support, and he looks forward to joining hands to create the future together! In the customer speech segment, representatives from domestic and international customers successively offered their congratulations for the opening of Rishang Thailand. From its establishment to having customers across nearly a hundred countries worldwide, to becoming a leading brand with customers in nearly 100 countries, every step of Rishang's growth and progress has been inseparable from the strong support of Chinese and global customers and partners. From the speeches of the customers, one can deeply feel the profound cooperative relationship between the customers and Rishang.
Founded in Shenzhen, often refered to as China's Silicon Valley, Rishang has achieved remarkable milestones on its path to gloablization. These include:
An international marketing team of more than 50 members providing 24/7 service to gloabl customers.
A German subsidiary delierving localized services to the European markets.
A Thailand production base increasing production efficiency to meet gloabl demand.
The RISHANG brand expanding into multiple emerging markets.
Customer representatives gave speech for the opening ceremony
The speeches of international customer representatives fully affirmed Rishang strength and advantages in product innovation, quality management, and customized services for customers. Rishang also insists on focusing on customers and needs, accompanying global customer partners for a long and prosperous future.
In his speech, Mr. Zheng, General Manager of Rishang LED (Thailand) Co., Ltd., pointed out that the company has adherence to interntional standards and efficiency requirements, introducing advanced LED module and strip production lines, features advanced automated production lines, capable of producing all categories of Shenzhen Rishang's products to meet the capacity needs of overseas customers. At the same time, by leveraging the geographical and industrial chain location advantages of Thailand and Southeast Asia, the company optimizes its global customer supply chain layout to provide more comprehensive and thoughtful services to global customers. It is believed that in the near future, Rishang Thailand will become an important hub connecting Southeast Asia with the One Belt, One Road Initiative and serving the European and American, and the global markets, injecting new vitality into the company's development and local economic growth.
General Manager of Rishang Thailand Delivers Speech
The ribbon-cutting ceremony, accompanied by a burst of colorful confetti floating, marking the offical launch of Rishang Thailand's Operations.
Rishang Thailand's Opening Ceremony Ribbon-Cutting
Guests explored the production workshop for signage lighting and the exhibition hall, learning about the LED production process and its transformative impact.
Rishang Thailand workshop and exhibition hall
The ceremony concluded with a group photo, capturing a moment of shared celebration and the beginning of a promising new chapter for Rishang.
Group photo of participants
Seizing Opportunities, Serving the Globe.
Congratulations to Rishang LED (Thailand) Co., Ltd., on its grand opening!
